Friday, Oct. 16, 2009
A good photographer can be your best ally when it comes to showcasing your image. As a communications medium, the right picture speaks volumes and often more eloquently than any text, easily explaining the Chinese proverb that an image's meaning can express 10,000 words.
Consider the appeal added to your marketing and public relations tools through the photographs you include. Some calendar editors will only consider your submission if it has a graphic included, and most editors appreciate when you have strong images to tie in with your pitch.
Some of my photographer friends have generously shared a few of their techniques to help guide you in producing quality images. Read here for all the tips from College of Southern Maryland photographer Valerie Nyce, who has served as a judge for recent tourism photography contests through Calvert and St. Mary's economic development departments; Conni Leigh James, owner of Unique Designz, which specializes in marketing consulting and design; and my longtime friend and location photographer in southwest Ohio, Peter DeMott. For more of Peter's inspiration, visit his web site; he has some outstanding photography and tips to make your images bring forth a smile. Peter and I worked together a generation ago on our high school newspaper, The Arlingtonian, the paper with panache! It's been a blessing to reconnect with this talented photographer over the past several months and see how far his creativity has brought him.
PR tip of the month
Get inspired for your next photography session. Here are some sites I visit when I need a fresh perspective and inspiration: the Pulitzer Prize winners , today's top photos at Life and Slate .
To share your photo inspiration with others, consider uploading your images to Southern Maryland Newspapers online for readers of The Calvert Recorder, Maryland Independent and The Enterprise to enjoy.
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